If your business has a mobile app, or even if you have one of your own, you might think that you are fine with what you have, but there are certainly a few tiny tweaks you can make to your mobile app that can make all the difference when it comes to driving more installs. So, the underlying question of this blog is, which extensions can help drive installs of your mobile app?
Our mobile app development services department believes that every business owner should always make full use of the arsenal of opportunities they have, whether they are entrepreneurs or people who prefer a more hands-off way of doing business. Regardless of which camp you fall into, you will need to know which extensions can help drive installs of your mobile app.
What Are Mobile App Extensions?
An extension in a mobile app for smartphones is quite simply, as the name suggests, an extension of what that app should be capable of on its own. Generally speaking, extensions provide functionality that is either not natively possible within your app or one which can make it significantly easier for you.
Think of Google Maps, an extension that almost every app that uses any sort of navigation uses. Of course, you could technically go on your own and map your own data across the entire world…but no sane person would actually do that, even if they have the resources to do so! So, naturally, we look towards Google Maps to be integrated into our mobile app, something that can help drive installs of your mobile app in its respective store. That is because, with more functionality, the quality-of-life feature improvement can definitely add more users into the mix.
Nowadays more and more mobile apps have extensions within them that maximize the functional potential of the app, and quite frankly, make them much better and easier to use. As a rule of thumb, if you can put (good) extensions in your mobile app, do it. It is as simple as that. Of course, going the ever-so-simple Google Maps route for any maps feature might not be the best option. However, if this is your first foray into seeking which extensions can help drive installs of your mobile app, Google Maps can be the right one for you.
This puts us into the segue for our next bit, where we actually tell you about the extensions you need to integrate into your mobile app to drive traffic.
Drive Installs of Your Mobile App Through These Extensions
App extensions let you expand the existing functionality you have and add some custom feature elements to your mobile app to help it transcend above and beyond what you might be capable of. These can range from providing an extension that gives users a custom keyboard or notification bar, to complete integration of a maps feature, which will be the first extension featured in this blog.
Drive Installs of Your Mobile App Through Google Maps
The very first example that has already been exemplified within this blog is one of the most common extensions to use; Google Maps.
This extension is fairly simple to incorporate within your app. All you need is to link your website on Google Maps, and then link the Google Maps location on your website as well in any area where you might put in your address. It is a simple yet effective solution that not only boosts your coverage, but also brings in more traffic. That is because through proper implementation, every time a user searches for your business on Google, your website will appear in the results, thus boosting SEO.
However, to fully accomplish this in its maximum potential, you need to make use of another extension called the Structured Snippet Extension. The SSE is a Google Maps-based link that will be further elaborated on right here.
The Structured Snippets Extension And What to Do With It
Want to really know which extensions can help drive installs of your mobile app? Think of an extension with a full-feature set, making use of everything.
The Structured Snippets Extension is extremely useful for websites and apps that can utilize cookies and Non-PII user data to provide interest-based ads and activities. This is particularly advantageous for blogging websites with various topics and aspects that users can choose from, as this algorithm extension will allow users to stay within their own personal sphere of interest and the app will keep providing them with what they find interesting.
This can range from events, categories, products, and even places, which is where the Google Maps extension can also make use of this extension for an even more feature-complete experience for users. What is especially unique about SSE, however, is that it is almost all user-focused, meaning that users can view exactly how their interest-based results popped up with the extension providing them the necessary details to do so.
Among the extensions that can drive installs of your mobile app, the Structured Snippets Extension can be especially useful for an ecosystem of websites, social media platforms, and apps that work best together.
You may also like:https://www.digiservices365.com/blog/blog-post-length-for-seo/
The Google Maps Mobile Refresher
The third option of which extensions can help drive installs of your mobile app is the Google Maps Mobile Refresher. This mobile app extension works simply by allowing users to refresh the info about a particular location, or a refresh on the mobile application itself.
This is to keep the data updated, and is especially useful for real-time tracking and keeping users up-to-date. It can get quite boring an unintuitive, starting at the exact same thing over and over again, so the Google Maps Mobile Refresher acts as a solid, auto-refresh option that does not do away with the entire application, but a snippet of it instead.
This can be one of the more preferred extensions for most of the users than the aforementioned Structured Snippets Extension, because it provides an alternative to a real-time update feature that uses far less data but keeps users reality up-to-date on location-based aspects. In getting this extension within your mobile app, you, too, can drive installs of your mobile app in a positive direction.
The Google Structured Snippet Extensions
You might have come to realize by now that almost all the extensions here rely heavily on Google Maps as foundation, which is why we used it as the first example. Among understanding which extensions can help drive installs of your mobile app, almost all of them have some form of search-based use case, as the most important aspect of this blog is to drive installs rather than provide other types of features. That means getting your business or app out there, and these kinds of extensions are the way to go for it.
The Google Structured Snippet Extension is for when you use Google Map with your mobile app, and you need to search for source articles for a particular location or a blog post. If you are constantly going in and out of the article for multitasking purposes or any other, you might want to be able to load it quickly. This is what helps with it immensely.
These are all Google-focused extensions that might seem to serve a very small function and audience use-case, but both combined and individually, they can be powerhouses of extensions to drive installs of your mobile app almost anywhere. They have quite a significantly role to play when it comes to improving your business and your mobile app outreach.
The best thing about the Google Structured Snippet Extension is that it works in tandem with Google Search Ads and Google AdWords. Google Search Ads allow you to target geographical areas where the search ads might be most useful, and Google AdWords gets more detailed ads from the user’s location. That means, in tandem, both the location searched and the location searched from will be utilized to their maximum extent.
If you wanted to know which extensions can help drive installs of your mobile app, these are the ones with the best conversion rates, because they work so well together and provide seemingly trivial, yet monumental leaps in quality-of-life improvements that you might not notice until they are gone.